Incorporating the Patient Voice into Scientific Research to Better Understand Their Needs
Our Patient-Centered Outcomes team captures the patient voice and engages with patients – whether that is part of the development of clinical outcomes assessments (COAs) such as patient-reported outcomes (PROs), through studies of patient preferences to understand the characteristics most important from a patient perspective, or to describe the patient’s journey through diagnosis and treatment to understand patients’ and caregivers’ unmet needs.
We have been at the forefront of the evolution of patient-centricity and have seen the positive impact of engaging patients throughout the product lifecycle. A patient-centric approach starts with patients participating in clinical trials and continues to patients becoming active bloggers to support marketed medicines as experts in their own condition.
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We will show how patient-centricity can be integrated into all phases of development and commercialization and show examples of how to achieve patient buy-in and ensure the patient voice is represented in your study outcomes.
Partnering for Improved Outcomes
- PRO/COA Strategy and Instrument Selection
- Patient-Focused Literature Reviews
- Regulatory Support for PRO/COA Incorporation into Trials
- PRO Dossiers
- Development of Novel PRO/COA Instruments
- Qualitative Interviews and Focus Groups
- Patient Journey Studies
- Within-Trial Exit Interviews
- Psychometric Validation of PRO/COA Instruments
- PRO Data Analysis
- Q-TWiST Analyses
- Preference Elicitation
- Utilities Elicitation
- Design and setup of registries collecting PROs
- Quantitative surveys
- Research partnerships with advocacy groups
- Advisory boards and focus groups
- Consulting on the patient engagement landscape
- Patient emotional journey mapping
- Research partnerships with advocacy groups
- Patient writing
- Market research
- Behavior change
- Digital development
- User-certified design
Why Us?
Our scientific and patient engagement experts are actively involved in the patient-centered outcomes field. We have the experience needed to guide you to the right solutions and be a partner in patient-centered research.
Case Study
Resources
Meet Our Patient-Centered Outcomes Team

Katharina Verleger
Real-World Evidence & Data Analytics; Patient-Centered Outcomes

Caitlyn Solem
Patient-Centered Outcomes; Real-World Evidence & Data Analytics

Namita Joshi
Real-World Evidence & Data Analytics; Patient-Centered Outcomes

Hrishikesh P. Kale
Real-World Evidence & Data Analytics; Patient-Centered Outcomes
